Archive for Archive for April 25th, 2008
Winter Tire Myths Revealed
Winter Tire Myths Revealed
by: News Canada
(NC) True or false your vehicle is only as good as the tires it sits on? While you may have your own opinion on this, Michelin believes that tires are an essential part of your vehicle’s safety, handling and performance.
Tire manufacturers like Michelin, as well as associations like Transport Canada and the Rubber Association of Canada, are working to increase awareness of the importance of tires as well as dispelling some common tire myths.
“The biggest tire myth is that they are a low-tech commodity,” explains Tony Mougios, Michelin Brand Manager in Canada. “The reality is that advancements in tire technology have improved the quality and performance of today’s tires. Few people seem to realize the additional safety obtained from installing four winter tires on their vehicles.”
The following is a basic example of a common winter tire myth.
Myth: All-season tires are so good that winter tires are never needed.
Reality: In some parts of the world, where temperatures and snowfalls are moderate, this may be true. But this is Canada our winter weather is unpredictable and can be harsh. Just ask anyone from Halifax who endured the city’s record snowfalls last winter.
The reality is that harsh winter conditions can appear anywhere in Canada, and when they do, the traction and added safety provided by winter tires cannot be beat. Winter tires reign supreme in rural areas where snow can remain on the road for extended periods of time. They provide 25 per cent improved traction over all-season tires.
To learn more about the advantages of winter tires and other advancements in tire technology, visit a local authorized Michelin dealer or visit www.michelin.ca.
- News Canada
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About The Author
News Canada provides a wide selection of current, ready-to-use copyright free news stories and ideas for Television, Print, Radio, and the Web. News Canada is a niche service in public relations, offering access to print, radio, television, and now the Internet media, with ready-to-use, editorial “fill” items. Monitoring and analysis are two more of our primary services. The service supplies access to the national media for marketers in the private, the public, and the not-for-profit sectors. Your corporate and product news, consumer tips and information are packaged in a variety of ready-to-use formats and are made available to every Canadian media organization including weekly and daily newspapers, cable and commercial television stations, radio stations, as well as the Web sites Canadians visit most often. Visit News Canada and learn more about the NC services.
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Tags: Tire Article, Article, Automotive
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My Talking Tire Gauge says retail is flat.(2002 Christmas shopping season not good): An article from: ColoradoBiz
My Talking Tire Gauge says retail is flat.(2002 Christmas shopping season not good): An article from: ColoradoBiz This digital document is an article from ColoradoBiz, published by Wiesner Publications, Inc. on February 1, 2003. The length of the article is 653 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: My Talking Tire Gauge says retail is flat.(2002 Christmas shopping season not good)
Author: Jeff Rundles
Publication: ColoradoBiz (Magazine/Journal)
Date: February 1, 2003
Publisher: Wiesner Publications, Inc.
Volume: 30 Issue: 2 Page: 49(1)
Distributed by Thomson Gale
